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Founded in 1863, it's fair to say Eterna know a thing or two about crafting quality shirts. From their inception, the driving force for Eterna has always been innovation and they  can proudly claim that it was their ingenuity in 1980s that laid the path for the introduction of the non-iron cotton shirt. In addition to this they have a deep commitment to quality, with only 3% of the worlds cotton meeting their quality standards.

Why not start by discovering their staple soft cotton plain shirts available in short and long sleeve? Or if you're after something a little more 'statement' then explore their patterned and fresh floral options. 

So whether it's that reliable office shirt or something for a special occasion, you can confidently rely on Eterna to deliver the perfect fit and style.